Marketing agencies come in various flavours.
Which one is right for your business?
Some agencies (like Motherlode) take a strategy-first approach. We like to THINK before we CREATE.
We also like to run a workshop with a client (which can last for an hour through to a whole day) to get a deep understanding of your business, products, services, customers, your objectives and your previous marketing experiences.
We like to work with clients over the long haul as a trusted partner. So we approach new client relationships with that in mind. It's not a one-off transaction for us. It's about your success which is how we measure our success.
Some things can only be learned the hard way. For example, why having a strategy is important. We have been around the block, learning our craft inside large multinational corporations who spent hundreds of millions of dollars a year on marketing, as well as inside small startups with the budget of a oily rag.